Here are our two concepts for the Delft Museum and Shops map. It is based on concept 8 where the doors of the houses face the path. The idea is that the route which is suggested, has all the icons facing the walking direction of this route.
So in concept A, the museum route is suggested and the museum icons are more or less facing towards the traveller walking along that route. The shopping bags are seen from the side which is less inviting than the museum icons.
In concept B, the shopping route is suggested by turning the shopping bags towards the route. The museums are standing with their backs to the viewer. This hopefully makes the shopping route more inviting than the museum route.
So in concept A, the museum route is suggested and the museum icons are more or less facing towards the traveller walking along that route. The shopping bags are seen from the side which is less inviting than the museum icons.
In concept B, the shopping route is suggested by turning the shopping bags towards the route. The museums are standing with their backs to the viewer. This hopefully makes the shopping route more inviting than the museum route.
Concept A
Concept B
